This video explains how easy is to connect both platforms:
From Pulsar to Audiense:
This is as easy as sending a Search (ie: keywords, URLs, etc.) from TRAC to Audiense Insights for segmentation and extraction of audience and activation insights. All it takes is one click.
From Audiense to Pulsar:
Build better Search trackers that are based on relevant individuals, rather than keywords. This will allow you to extract and activate valuable insights in real time from a panel of influencers or an audience.