---
title: Create a Report from LinkedIn Profile Attributes
description: Create a LinkedIn report by defining your audience with filters like location, job title, and interests. View size estimates and set a location-based baseline.
---

[Skip to content](https://help.audiense.com/linkedin/how-to-create-a-report#main-content)

English

Show submenu for translations

![logo-linkedin-color](https://help.audiense.com/hs-fs/hubfs/DI%20for%20LinkedIn/logo-linkedin-color.png?width=208&height=40&name=logo-linkedin-color.png)

Open main navigation

Close main navigation

- English
  
  Show submenu for translations
- [Contact us](https://help.audiense.com/linkedin/contact-support)

[Contact us](https://help.audiense.com/linkedin/contact-support?hsLang=en)

 Digital Intelligence by Audiense knowledge base

- There are no suggestions because the search field is empty.

1. [Linkedin Knowledge Base](https://help.audiense.com/linkedin?hsLang=en)
2. [Report creation](https://help.audiense.com/linkedin/report-creation?hsLang=en)

# Create a Report from LinkedIn Profile Attributes

![Screen Shot 2025-10-20 at 2.45.07 PM](https://help.audiense.com/hs-fs/hubfs/Screen%20Shot%202025-10-20%20at%202.45.07%20PM.png?width=670&height=249&name=Screen%20Shot%202025-10-20%20at%202.45.07%20PM.png)

The first step in the creation of a  Profile Attribute Report is to **define the audience** you’d like to analyse. 

1. Give a **name to your report.**
2. Define the **location** of your audience: it is required to define a location in your audience definition. You can include multiple locations. You can also type in "Global" to select all continents.![Screen Shot 2025-10-20 at 2.48.44 PM](https://help.audiense.com/hs-fs/hubfs/Screen%20Shot%202025-10-20%20at%202.48.44%20PM.png?width=670&height=300&name=Screen%20Shot%202025-10-20%20at%202.48.44%20PM.png)
3. Define your target audience by using a **set of attributes** such as: age, gender, followed companies, groups, interests, job titles, skills, seniority, and more. 
4. You can use **AND and OR operations** between different attributes.  
   ![DI-LinkedIn - manager 1](https://help.audiense.com/hs-fs/hubfs/DI-LinkedIn%20-%20manager%201.png?width=670&height=601&name=DI-LinkedIn%20-%20manager%201.png)
5. **Exclude any attributes** if you like: exclusions will always be applied on top of the entire definition.

![DI-LinkedIn - manager 2](https://help.audiense.com/hs-fs/hubfs/DI-LinkedIn%20-%20manager%202.png?width=670&height=487&name=DI-LinkedIn%20-%20manager%202.png)

- **Audience size limitations:** Your audience **must be bigger than 300 members and smaller than 100M members**. [Read more about best practices](https://help.audiense.com/linkedin/whats-the-minimum-audience-size-i-need-to-create-a-useful-report?hsLang=en)
- **Audience size estimation:** see the audience size estimation as you input an attribute into your definition in the top right-hand side of the page. 
- **Audience definition summary:** Provide a summary of your audience definition as you create your audience.

![Screen Shot 2025-05-16 at 10.36.39 AM](https://help.audiense.com/hs-fs/hubfs/Screen%20Shot%202025-05-16%20at%2010.36.39%20AM.png?width=670&height=185&name=Screen%20Shot%202025-05-16%20at%2010.36.39%20AM.png)

 

### **Baseline**

To ensure that our reports provide you with useful insights and are put into context, the data is compared against a baseline audience. This baseline audience will be a location baseline. In other words, it will mirror the location you have set for your target audience.

**⚠️ Limit:** You can create up to 4 reports per day per account.

- [Getting started](https://help.audiense.com/linkedin/getting-started?hsLang=en)
- [Report creation](https://help.audiense.com/linkedin/report-creation?hsLang=en)
- [Report Results](https://help.audiense.com/linkedin/report-results?hsLang=en)
- [Useful Features](https://help.audiense.com/linkedin/useful-features?hsLang=en)
- [Use Cases](https://help.audiense.com/linkedin/use-cases?hsLang=en)
- [FAQs](https://help.audiense.com/linkedin/faqs?hsLang=en)

[![logo-audiense-product-description-discovery](https://help.audiense.com/hs-fs/hubfs/logo-audiense-product-description-discovery.png?width=135&height=40&name=logo-audiense-product-description-discovery.png "logo-audiense-product-description-discovery")](https://audiense.com)

<https://www.facebook.com/> <https://www.twitter.com/> <https://www.instagram.com/> <https://podcasts.apple.com/> [mailto:email@email.com](mailto:email@email.com)

Copyright © 2025, Audiense