---
title: Influencer Playbook
description: Influencer Playbook
---

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# Influencer Playbook

According to traackr.com, Influential Marketing is defined as, "...the process of identifying, researching, engaging and supporting the people who... \[connect\]... with customers about your brand, products or services" and with the rise of social media, choosing anybody to promote your brand or organization just won't do.

So, where does Affinio come in?

Click on the attachment below to learn more!

- [Influencer Playbook CS.pdf](https://drive.google.com/file/d/1SbDr_7lYq9ahBaol0KIv3PPDeg507qdk/view?usp=sharing)
  
  5 MB Download

- [Social Guide](https://help.audiense.com/knowledge/affinio/social-guide?hsLang=en#main-content)
  
  
  
  
  
    - [1.0 Introduction & FAQs](https://help.audiense.com/knowledge/affinio/social-guide?hsLang=en#1-0-introduction-faqs)
    - [2.0 Report Creation](https://help.audiense.com/knowledge/affinio/social-guide?hsLang=en#2-0-report-creation)
    - [3.0 Report Analysis](https://help.audiense.com/knowledge/affinio/social-guide?hsLang=en#3-0-report-analysis)
    - [4.0 Report Actions](https://help.audiense.com/knowledge/affinio/social-guide?hsLang=en#4-0-report-actions)
    - [5.0 Admin & Settings](https://help.audiense.com/knowledge/affinio/social-guide?hsLang=en#5-0-admin-settings)
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