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Meta Understanding
Meta Ecosystem
- How frequently is the data updated by Meta?
- What is the recency of the Meta data?
- How does Meta determine the knowledge of audiences?
- How does Meta collect data and create criteria then mobilized by Soprism?
- What types of criteria exist in Meta and can be analyzed with Soprism?
- How to create and set up a business account in Meta Business Manager?
- How to add an Instagram account to your Meta Business Manager?
- How to assign a partner to an Instagram account via the Meta Business Manager?
- How do I find my Meta Business Manager from my traditional Facebook account?
- Share an audience with another Meta Business Manager
- Regarding the tracking pixels, is it the same process or similar to a DSP's tracking cookie process?
- How does the location works in Meta?
Custom Audiences
- What is a “Custom” audience on Meta?
- Create a Custom audience based on a video
- Create a Custom audience based on website visitors from a Meta Pixel (tracking pixel)
- Create a Custom audience based on people who have visited or interacted with your Instagram account
- Create a Lookalike audience based on a Custom audience in Meta
- The source of data you can use to start profiling an audience using first-party data
- The estimated size of my Custom Audience on Meta doesn’t show up and says it varies when it is ready, what can I do?