You can integrate your social listening tool with Audiense to send your listening export straight to the Insights dashboard, at a click of a button. However, if you haven’t done this yet, there is also a manual method to upload your audience to Audiense Insights and run an Intelligence report.
First, you need to export your authors of the conversation (filter by X - you will get an export with many columns, including X @authors and X IDs - you only need one or the other)
From your social listening export, you should copy & paste your X Authors (@handles) or X IDs into a separate sheet and convert this to a TXT (text only file), but make sure there are no titles or any other data but these authors or ID numbers.Follow these simple steps:
- Go to Create new report from your Insights dashboard
- Give your report a name
- Choose the audience report type, “Upload your audience” and click Next
The export from your social listening tool will most likely come as a CSV file. So first things first, let’s get your CSV file ready:
- File needs to contain only 1 column with the list of X author handles or IDs, one item per line. There are many ways to do this:
- Delete the rest of the data from the document, remove all other columns and rows
- Simply copy and paste the IDs or author handles into a new sheet (no column titles)
- Copy/paste the author handles or X IDs (no column titles or spaces) straight into a tool such as TextEdit.
- File needs to contain at least 100 individual IDs or handles and a maximum of 1M. This means no duplicates. (*You can easily remove duplicates on Excel by selecting the cells, then clicking on Data> Remove duplicates)
- Save the file as UTF Unicode Text (.txt)
- Drag or upload your file by clicking on the arrow (see screen below).
5. Click Next
6. Choose Segmentation type (Affinities or Interconnections)
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7. Click Next to launch your report
Result
Easy to integrate data from other platforms and elevate it by having a better understanding of people who are talking about the topics relevant to your brand.